Services

Full Range of User Research Services in Russia

UsabilityLab is the largest User Reserch agency in Russia and in post Soviet countries. We help you identify precisely the needs of your Russian users and customers and show you how to improve your website, intranet, desktop or mobile application.

We provide the user research services that may include one or all of the user centered design components such as users’ analysis, prototyping (low and high fidelity level), usability and accessibility testing.

We also provide the Usability inspection (heuristic evaluation) of all kinds of interfaces for Russian customers.


Usability Testing

We do laboratory and remote user testing of all kinds of interfaces: web-site, intranet, desktop or mobile application, mobile phone, all other kinds of handheld devices.
We are the only in Russia who use eye-tracking for usability testing as standard. With eye tracking you can measure what elements grab and keep attention, which visual cues drive users effectively, how decisions are made and much more.
We'll analyze the eye tracking data and prepare a report summarizing the key findings and recommendations.

Duration: 2-4 weeks
Deliverables:

  • Written report & Power Point presentation of usability testing findings
  • DVDs of usability testing

User Analysis

User Analysis identifies roles and defines user characteristics—such as their knowledge, experience, and skill with similar products; environment; frequency of use; and depending on the type of product, their hardware, software, and assistive technologies.

Duration: 3-6 weeks
Deliverables:

  • Strategy design recommendations
  • Brand profile, users’ profiles and context of usage description
  • “Personas” (2-6 usually) - personas are fictitious characters that are created to represent the different user types within a targeted demographic that might use a site or product
  • Comparative analysis of competitors’ products

Focus groups

We suggest Focus groups conducting when you want to more about or from your Russian customers i.e

  • learn from users what information they want and don't want on your website
  • discover things your website or product should be doing
  • gather feedback on your ideas for your product
  • get into the minds of your customers

Duration: 2-7 weeks
Deliverables include:

  • Written report with key findings from the focus groups
  • Presentation summarizing all results and findings
  • DVD or even live viewing of focus groups


User-centered design

We design interfaces supporting both your business goals and your Russian users’ needs. To achieve this we implement carefully the User Centered Design methodology.

Duration: 3-12 weeks
Deliverables may include:

  • site map and wireframe designs
  • interaction design concepts
  • users’ flow diagrams
  • fide-fidelity prototype
  • design specification


Expert evaluations - usability & accessibility

Let our experts identify where your website, intranet or application causes problems for your Russian users - spoiling their relationship with you.
Expert evaluation covers usability, accessibility, user experience & delivery of your business goals. It delivers "quick wins" and longer term improvement.